Our Sales Model is built upon nearly 30 years of experience with leading sales organizations. We appreciate that effective sales forces continually align four, interdependent elements.
- Sales Strategy – a plan of action to achieve your sales goals. Effective sales organizations have explicit “macro” sales strategy (what the business intends to accomplish and how) as well as complimentary “micro” sales strategies pursued by individual sellers. more...
- Sales Structure – how sales resources (direct and partners) are organized to go to market. Effective sales organizations have clarity and focus around each jobs role and its expectations. more...
- Sales Coverage – how many of each type of sales resource is needed and how to best deploy them. Effective sales organizations staff and deploy their teams based upon market opportunity and workload. more...
- Sales Incentives – the “glue” that holds the sales model together. Within effective sales organizations, sales incentives are simple, aligned, transparent, differentiated, market competitive, and cost efficient. more...